{"id":23351,"date":"2026-07-29T13:11:58","date_gmt":"2026-07-29T13:11:58","guid":{"rendered":"https:\/\/source.kitsid.com\/bsite\/?page_id=23351"},"modified":"2026-09-04T10:02:21","modified_gmt":"2026-09-04T10:02:21","slug":"about-us","status":"publish","type":"page","link":"https:\/\/vureza.com\/bsite\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"23351\" class=\"elementor elementor-23351\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f642a4a e-flex e-con-boxed e-con e-parent\" data-id=\"f642a4a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34f7e426 elementor-widget elementor-widget-text-editor\" data-id=\"34f7e426\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<style>\n  .vureza-about,\n  .vureza-about * {\n    box-sizing: border-box;\n  }\n\n  .vureza-about {\n    --text: #202020;\n    --body-text: #454545;\n    --muted: #666666;\n    --line: #d9d5cf;\n    --cream: #fbf7f1;\n    --soft-pink: #f8eeee;\n    --soft-green: #eef4ef;\n    --soft-blue: #eef3f7;\n    --white: #ffffff;\n\n    width: 100%;\n    background: #ffffff;\n    color: var(--text);\n    font-family: Arial, Helvetica, sans-serif;\n    line-height: 1.7;\n  }\n\n  .vureza-container {\n    width: 90%;\n    max-width: 1180px;\n    margin: 0 auto;\n  }\n\n  .vureza-kicker {\n    margin: 0 0 18px;\n    color: #665f58;\n    font-size: 12px;\n    line-height: 1.4;\n    font-weight: 700;\n    letter-spacing: 3px;\n    text-transform: uppercase;\n  }\n\n  \/* ==========================\n     INTRO \/ EDITORIAL HERO\n  ========================== *\/\n\n  .vureza-intro {\n    padding: 115px 0 100px;\n    background: var(--cream);\n    border-top: 1px solid #ebe5dd;\n    border-bottom: 1px solid #ebe5dd;\n  }\n\n  .vureza-intro-grid {\n    display: grid;\n    grid-template-columns: 1.25fr 0.75fr;\n    gap: 80px;\n    align-items: end;\n  }\n\n  .vureza-intro h1 {\n    margin: 0;\n    max-width: 820px;\n    color: #191919;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(48px, 7vw, 88px);\n    font-weight: 400;\n    line-height: 1.02;\n    letter-spacing: -2px;\n  }\n\n  .vureza-intro-side {\n    border-left: 1px solid #cfc8bf;\n    padding-left: 32px;\n  }\n\n  .vureza-intro-side p {\n    margin: 0 0 28px;\n    color: #3f3f3f;\n    font-size: 17px;\n    line-height: 1.8;\n  }\n\n  .vureza-text-link {\n    display: inline-flex;\n    align-items: center;\n    gap: 10px;\n    color: #202020;\n    font-size: 13px;\n    line-height: 1.4;\n    font-weight: 700;\n    letter-spacing: 1.5px;\n    text-transform: uppercase;\n    text-decoration: none;\n    border-bottom: 1px solid #4a4a4a;\n    padding-bottom: 5px;\n  }\n\n  .vureza-text-link:hover {\n    color: #6c625b;\n    border-color: #6c625b;\n  }\n\n  \/* ==========================\n     BRAND STATEMENT\n  ========================== *\/\n\n  .vureza-story {\n    padding: 105px 0;\n    background: #ffffff;\n  }\n\n  .vureza-story-top {\n    display: grid;\n    grid-template-columns: 0.65fr 1.35fr;\n    gap: 70px;\n    padding-bottom: 60px;\n    border-bottom: 1px solid var(--line);\n  }\n\n  .vureza-story h2 {\n    margin: 0;\n    max-width: 720px;\n    color: #1d1d1d;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(36px, 5vw, 58px);\n    line-height: 1.13;\n    font-weight: 400;\n  }\n\n  .vureza-story-copy {\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    gap: 34px;\n    margin-top: 45px;\n  }\n\n  .vureza-story-copy p {\n    margin: 0;\n    color: var(--body-text);\n    font-size: 16px;\n    line-height: 1.85;\n  }\n\n  \/* ==========================\n     SHOP CATEGORIES\n  ========================== *\/\n\n  .vureza-shop {\n    padding: 105px 0;\n    background: #fafafa;\n  }\n\n  .vureza-shop-heading {\n    display: flex;\n    justify-content: space-between;\n    align-items: end;\n    gap: 40px;\n    margin-bottom: 48px;\n  }\n\n  .vureza-shop-heading h2 {\n    margin: 0;\n    max-width: 650px;\n    color: #1b1b1b;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(36px, 5vw, 58px);\n    line-height: 1.12;\n    font-weight: 400;\n  }\n\n  .vureza-shop-heading p {\n    max-width: 390px;\n    margin: 0;\n    color: #4c4c4c;\n    font-size: 15px;\n  }\n\n  .vureza-category-list {\n    border-top: 1px solid #cfcfcf;\n  }\n\n  .vureza-category-row {\n    display: grid;\n    grid-template-columns: 170px 1fr auto;\n    gap: 35px;\n    align-items: center;\n    min-height: 150px;\n    padding: 28px 32px;\n    border-bottom: 1px solid #cfcfcf;\n    text-decoration: none;\n    transition:\n      background 0.25s ease,\n      padding-left 0.25s ease;\n  }\n\n  .vureza-category-row:hover {\n    padding-left: 42px;\n  }\n\n  .vureza-category-row.dresses {\n    background: var(--soft-pink);\n  }\n\n  .vureza-category-row.knitwear {\n    background: var(--soft-green);\n  }\n\n  .vureza-category-row.sportswear {\n    background: var(--soft-blue);\n  }\n\n  .vureza-category-type {\n    color: #575757;\n    font-size: 12px;\n    font-weight: 700;\n    letter-spacing: 2px;\n    text-transform: uppercase;\n  }\n\n  .vureza-category-main h3 {\n    margin: 0 0 7px;\n    color: #191919;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(30px, 4vw, 44px);\n    font-weight: 400;\n    line-height: 1.1;\n  }\n\n  .vureza-category-main p {\n    margin: 0;\n    max-width: 620px;\n    color: #414141;\n    font-size: 15px;\n  }\n\n  .vureza-arrow {\n    width: 52px;\n    height: 52px;\n    display: flex;\n    justify-content: center;\n    align-items: center;\n    flex-shrink: 0;\n    border: 1px solid #777777;\n    border-radius: 50%;\n    color: #222222;\n    background: rgba(255,255,255,0.55);\n    font-size: 22px;\n    line-height: 1;\n  }\n\n  \/* ==========================\n     PHILOSOPHY\n  ========================== *\/\n\n  .vureza-philosophy {\n    padding: 105px 0;\n    background: #ffffff;\n  }\n\n  .vureza-philosophy-header {\n    max-width: 760px;\n    margin-bottom: 52px;\n  }\n\n  .vureza-philosophy-header h2 {\n    margin: 0 0 20px;\n    color: #1b1b1b;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(36px, 5vw, 56px);\n    line-height: 1.13;\n    font-weight: 400;\n  }\n\n  .vureza-philosophy-header p {\n    margin: 0;\n    color: #474747;\n    font-size: 16px;\n  }\n\n  .vureza-principles {\n    display: grid;\n    grid-template-columns: repeat(3, 1fr);\n    border-top: 1px solid var(--line);\n    border-bottom: 1px solid var(--line);\n  }\n\n  .vureza-principle {\n    min-height: 260px;\n    padding: 38px 34px;\n    border-right: 1px solid var(--line);\n  }\n\n  .vureza-principle:last-child {\n    border-right: none;\n  }\n\n  .vureza-principle-label {\n    display: inline-block;\n    margin-bottom: 48px;\n    padding: 7px 11px;\n    background: #f3f0eb;\n    color: #555555;\n    font-size: 11px;\n    font-weight: 700;\n    letter-spacing: 1.5px;\n    text-transform: uppercase;\n  }\n\n  .vureza-principle h3 {\n    margin: 0 0 14px;\n    color: #1c1c1c;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 27px;\n    font-weight: 400;\n  }\n\n  .vureza-principle p {\n    margin: 0;\n    color: #484848;\n    font-size: 15px;\n  }\n\n  \/* ==========================\n     FINAL CTA\n  ========================== *\/\n\n  .vureza-final {\n    padding: 95px 0;\n    background: #f7f2eb;\n    border-top: 1px solid #e4ddd4;\n    border-bottom: 1px solid #e4ddd4;\n  }\n\n  .vureza-final-inner {\n    display: grid;\n    grid-template-columns: 1fr auto;\n    gap: 55px;\n    align-items: center;\n  }\n\n  .vureza-final h2 {\n    margin: 0 0 16px;\n    max-width: 720px;\n    color: #1b1b1b;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(36px, 5vw, 58px);\n    line-height: 1.12;\n    font-weight: 400;\n  }\n\n  .vureza-final p {\n    margin: 0;\n    max-width: 650px;\n    color: #454545;\n    font-size: 16px;\n  }\n\n  .vureza-buttons {\n    display: flex;\n    flex-direction: column;\n    gap: 10px;\n    min-width: 190px;\n  }\n\n  .vureza-button {\n    display: block;\n    padding: 14px 22px;\n    background: #ffffff;\n    border: 1px solid #aaa39b;\n    color: #202020;\n    font-size: 12px;\n    font-weight: 700;\n    letter-spacing: 1.4px;\n    text-transform: uppercase;\n    text-decoration: none;\n    text-align: center;\n    transition: 0.25s ease;\n  }\n\n  .vureza-button:hover {\n    background: #eee7de;\n    border-color: #8f867d;\n  }\n\n  \/* ==========================\n     RESPONSIVE\n  ========================== *\/\n\n  @media (max-width: 900px) {\n    .vureza-intro-grid,\n    .vureza-story-top,\n    .vureza-final-inner {\n      grid-template-columns: 1fr;\n      gap: 40px;\n    }\n\n    .vureza-intro-side {\n      border-left: 0;\n      border-top: 1px solid #cfc8bf;\n      padding-left: 0;\n      padding-top: 28px;\n    }\n\n    .vureza-shop-heading {\n      display: block;\n    }\n\n    .vureza-shop-heading p {\n      max-width: 620px;\n      margin-top: 20px;\n    }\n\n    .vureza-story-copy {\n      grid-template-columns: 1fr;\n    }\n\n    .vureza-principles {\n      grid-template-columns: 1fr;\n    }\n\n    .vureza-principle {\n      min-height: auto;\n      border-right: none;\n      border-bottom: 1px solid var(--line);\n    }\n\n    .vureza-principle:last-child {\n      border-bottom: none;\n    }\n\n    .vureza-buttons {\n      max-width: 360px;\n    }\n  }\n\n  @media (max-width: 650px) {\n    .vureza-intro,\n    .vureza-story,\n    .vureza-shop,\n    .vureza-philosophy,\n    .vureza-final {\n      padding-top: 70px;\n      padding-bottom: 70px;\n    }\n\n    .vureza-container {\n      width: 88%;\n    }\n\n    .vureza-intro h1 {\n      font-size: 48px;\n    }\n\n    .vureza-category-row {\n      grid-template-columns: 1fr auto;\n      gap: 20px;\n      min-height: 0;\n      padding: 28px 22px;\n    }\n\n    .vureza-category-row:hover {\n      padding-left: 22px;\n    }\n\n    .vureza-category-type {\n      grid-column: 1 \/ -1;\n    }\n\n    .vureza-category-main h3 {\n      font-size: 32px;\n    }\n\n    .vureza-arrow {\n      width: 44px;\n      height: 44px;\n      font-size: 19px;\n    }\n\n    .vureza-principle {\n      padding: 30px 24px;\n    }\n\n    .vureza-principle-label {\n      margin-bottom: 30px;\n    }\n\n    .vureza-buttons {\n      width: 100%;\n      max-width: none;\n    }\n  }\n<\/style>\n\n\n<div class=\"vureza-about\">\n\n  <!-- INTRO -->\n  <section class=\"vureza-intro\">\n    <div class=\"vureza-container vureza-intro-grid\">\n\n      <div>\n        <p class=\"vureza-kicker\">\n          About Vureza\n        <\/p>\n\n        <h1>\n          Style that moves with your life.\n        <\/h1>\n      <\/div>\n\n      <div class=\"vureza-intro-side\">\n        <p>\n          Vureza is about creating a wardrobe that feels feminine,\n          comfortable and easy to live in. From effortless dresses\n          to soft knitwear and versatile sportswear, we focus on pieces\n          designed for real days and changing plans.\n        <\/p>\n\n        <a\n          class=\"vureza-text-link\"\n          href=\"https:\/\/vureza.com\/product-category\/dresses\/\"\n        >\n          Discover Dresses \u2192\n        <\/a>\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n  <!-- STORY -->\n  <section class=\"vureza-story\">\n    <div class=\"vureza-container\">\n\n      <div class=\"vureza-story-top\">\n\n        <div>\n          <p class=\"vureza-kicker\">\n            Our Point of View\n          <\/p>\n        <\/div>\n\n        <div>\n          <h2>\n            We believe getting dressed should feel inspiring,\n            not complicated.\n          <\/h2>\n\n          <div class=\"vureza-story-copy\">\n\n            <p>\n              Vureza brings together pieces that can move naturally\n              between different parts of your day. Our approach is\n              simple: choose styles that feel comfortable, look polished\n              and give you more ways to wear what you already own.\n            <\/p>\n\n            <p>\n              Whether you are reaching for an easy dress, adding a soft\n              knitted layer or choosing sportswear for a more active day,\n              our collection is built around flexibility and personal style.\n            <\/p>\n\n          <\/div>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n  <!-- CATEGORIES -->\n  <section class=\"vureza-shop\">\n    <div class=\"vureza-container\">\n\n      <div class=\"vureza-shop-heading\">\n\n        <div>\n          <p class=\"vureza-kicker\">\n            Explore Vureza\n          <\/p>\n\n          <h2>\n            A wardrobe for different moods and moments.\n          <\/h2>\n        <\/div>\n\n        <p>\n          Explore our three core categories and discover pieces\n          designed to work naturally together.\n        <\/p>\n\n      <\/div>\n\n\n      <div class=\"vureza-category-list\">\n\n        <!-- DRESSES -->\n        <a\n          class=\"vureza-category-row dresses\"\n          href=\"https:\/\/vureza.com\/product-category\/dresses\/\"\n        >\n          <div class=\"vureza-category-type\">\n            Feminine Essentials\n          <\/div>\n\n          <div class=\"vureza-category-main\">\n            <h3>Dresses<\/h3>\n\n            <p>\n              From relaxed everyday silhouettes to pieces that feel\n              a little more polished, discover dresses made for easy styling.\n            <\/p>\n          <\/div>\n\n          <div class=\"vureza-arrow\">\n            \u2192\n          <\/div>\n        <\/a>\n\n\n        <!-- KNITWEAR -->\n        <a\n          class=\"vureza-category-row knitwear\"\n          href=\"https:\/\/vureza.com\/product-category\/knitwear\/\"\n        >\n          <div class=\"vureza-category-type\">\n            Soft Layers\n          <\/div>\n\n          <div class=\"vureza-category-main\">\n            <h3>Knitwear<\/h3>\n\n            <p>\n              Comfortable knitted layers that bring warmth,\n              texture and effortless versatility to your wardrobe.\n            <\/p>\n          <\/div>\n\n          <div class=\"vureza-arrow\">\n            \u2192\n          <\/div>\n        <\/a>\n\n\n        <!-- SPORTSWEAR -->\n        <a\n          class=\"vureza-category-row sportswear\"\n          href=\"https:\/\/vureza.com\/product-category\/sportswear\/\"\n        >\n          <div class=\"vureza-category-type\">\n            Everyday Movement\n          <\/div>\n\n          <div class=\"vureza-category-main\">\n            <h3>Sportswear<\/h3>\n\n            <p>\n              Easy, practical styles designed for active moments,\n              relaxed days and everything in between.\n            <\/p>\n          <\/div>\n\n          <div class=\"vureza-arrow\">\n            \u2192\n          <\/div>\n        <\/a>\n\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n  <!-- PHILOSOPHY -->\n  <section class=\"vureza-philosophy\">\n    <div class=\"vureza-container\">\n\n      <div class=\"vureza-philosophy-header\">\n\n        <p class=\"vureza-kicker\">\n          The Vureza Approach\n        <\/p>\n\n        <h2>\n          Fashion should give you more freedom to be yourself.\n        <\/h2>\n\n        <p>\n          We focus on versatile wardrobe choices that can be mixed,\n          layered and styled around the way you want to dress.\n        <\/p>\n\n      <\/div>\n\n\n      <div class=\"vureza-principles\">\n\n        <div class=\"vureza-principle\">\n\n          <span class=\"vureza-principle-label\">\n            Versatility\n          <\/span>\n\n          <h3>\n            Made to Mix\n          <\/h3>\n\n          <p>\n            We favor pieces that can work across different outfits,\n            seasons and moments in your everyday life.\n          <\/p>\n\n        <\/div>\n\n\n        <div class=\"vureza-principle\">\n\n          <span class=\"vureza-principle-label\">\n            Comfort\n          <\/span>\n\n          <h3>\n            Easy to Live In\n          <\/h3>\n\n          <p>\n            Style should look considered while still feeling natural\n            and comfortable throughout your day.\n          <\/p>\n\n        <\/div>\n\n\n        <div class=\"vureza-principle\">\n\n          <span class=\"vureza-principle-label\">\n            Individuality\n          <\/span>\n\n          <h3>\n            Your Style, Your Way\n          <\/h3>\n\n          <p>\n            Our collection is designed to support personal expression,\n            giving you flexible pieces rather than fixed outfit rules.\n          <\/p>\n\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n  <!-- FINAL CTA -->\n  <section class=\"vureza-final\">\n    <div class=\"vureza-container vureza-final-inner\">\n\n      <div>\n\n        <p class=\"vureza-kicker\">\n          Find Your Vureza Style\n        <\/p>\n\n        <h2>\n          Dress for the day you want to have.\n        <\/h2>\n\n        <p>\n          Explore dresses, knitwear and sportswear and discover\n          new pieces for your everyday wardrobe.\n        <\/p>\n\n      <\/div>\n\n\n      <div class=\"vureza-buttons\">\n\n        <a\n          class=\"vureza-button\"\n          href=\"https:\/\/vureza.com\/product-category\/dresses\/\"\n        >\n          Shop Dresses\n        <\/a>\n\n        <a\n          class=\"vureza-button\"\n          href=\"https:\/\/vureza.com\/product-category\/knitwear\/\"\n        >\n          Shop Knitwear\n        <\/a>\n\n        <a\n          class=\"vureza-button\"\n          href=\"https:\/\/vureza.com\/product-category\/sportswear\/\"\n        >\n          Shop Sportswear\n        <\/a>\n\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>About Vureza Style that moves with your life. Vureza is about creating a wardrobe that feels feminine, comfortable and easy to live in. From effortless dresses to soft knitwear and versatile sportswear, we focus on pieces designed for real days and changing plans. Discover Dresses \u2192 Our Point of View We believe getting dressed should [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-23351","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/vureza.com\/bsite\/wp-json\/wp\/v2\/pages\/23351","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vureza.com\/bsite\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/vureza.com\/bsite\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/vureza.com\/bsite\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vureza.com\/bsite\/wp-json\/wp\/v2\/comments?post=23351"}],"version-history":[{"count":4,"href":"https:\/\/vureza.com\/bsite\/wp-json\/wp\/v2\/pages\/23351\/revisions"}],"predecessor-version":[{"id":24182,"href":"https:\/\/vureza.com\/bsite\/wp-json\/wp\/v2\/pages\/23351\/revisions\/24182"}],"wp:attachment":[{"href":"https:\/\/vureza.com\/bsite\/wp-json\/wp\/v2\/media?parent=23351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}